Let me clear one thing up, I think Tavon Austin is going to have a monster season for the St. Louis Rams... in 2014. He has the speed and football intelligence to be a great slot reciever and has the potential to be Percy Harvin-esque on the screen and catching the deep ball.
That being said, 2013 is going to be a season of firsts for the Rams-- I'm predicting they will make the playoffs for the first time since the Kurt Warner glory days. I'm predicting the Rams to be somewhere near first in offense for the first time since Mike Martz roamed the sideline.
2013 will be special for the Rams for another reason. It will mark the first time that Rams' QB Sam Bradford will have a middle-of-the-field and short yardage threat.
Jared Cook brings his 6'5" 246lb frame to the Edward Jones Dome and his 13.1 YPC average to the Rams offense. Cook joined the team in the offseason from the Tennessee Titans and with his 4.4 speed in the 40 yard dash, he will add an element that has been sorely missed by St. Louis.
Tavon Austin, Chris Givens, Daryl Richardson, and Sam Bradford make the Rams' offense scary. Adding Jared Cook into that mix creates matchup problems and more production.
Cook started his career with the Tennessee Titans, so Coach Jeff Fisher is familiar with what he can do. He will force teams to pay attention to the middle of the field and could prove to be one of the most key pickups of the off season for St. Louis.
Cook is going to help the St Louis Rams turn heads in the NFC. Do they get past San Francisco in the NFC? No, not hardly. Do they have a winning record and make the playoffs? Possibly.
Only time will tell for St. Louis, but one thing is for certain, if the Rams' receive stellar play from the tight end spot, they will make the playoffs. If that happens, Jared Cook might just be the steal off the offseason.